Bio

Lindsay Kaplan headshot.jpg

Hi. I'm co-founder of a startup launching this fall. Stay tuned. 

In my last role, I launched Casper alongside the founders, and helped scale the brand into a $350M+ global business. At the helm of the Communications, Brand Engagement, and Content teams, we made a lot of noise, fanned a lot of flames, and created a lot of magic. 

I began my career in publishing, winding my way through communications and social marketing positions at Oxford University Press, Time Out New York, and ELLE. I jumped into agency world at Publicis, before taking a sharp turn into Silicon Alley to bring numerous startups to market.

I recently shot a commercial with Michael Rapaport, built an insomnia chatbot, and shared some of my experience with a Harvard Business School case study. 

Business Insider Most Innovative CMOs in the World, 2017
Webby Awards Associate Judge, 2013-2017
Internet Week Advisory Committee, 2013-2017
International Academy of Digital Arts and Science, 2013-2017
PR Week 40 Under 40, 2017
Brand Innovators 40 Under 40, 2017
Digiday Award Winner Most Innovative, 2016
Webby Award Nominee (Writing), 2016
Webby Award Nominee (Social), 2016
Shorty Award Winner (Twitter), 2016
Shorty Award Gold Distinction, 2016
Forbes Communications Council Founding Member, 2016
Retail TouchPoints Social Media Award 2016
Digiday Content Marketing Awards Executive Judge, 2015
Shorty Award Winner, 2015
Retail TouchPoints Social Engagement Award, 2015
New York Observer Most Poachable Player in Tech, 2012
NextNY Innovation Fellow, 2011