VP, Communications at Casper
Internet | Greater New York City Area, US
Lindsay Kaplan is a communications strategist, internet innovator, writer, redhead and raconteur. As VP, Communications at Casper, she launched the sleep startup with the founding team and directs brand messaging, press relations, and social media.
Kaplan began her career in publishing, managing publicity and social media at Oxford University Press, Time Out New York, and Elle magazine. She worked on the agency side at Publicis, before bringing several startups to market, including Chloe + Isabel and DuJour Media.
She has been interviewed by the Wall Street Journal, AdAge, New York Magazine, Salon, Popular Mechanics, Mashable, and CBS SmartPlanet, and has contributed writing to publications such as McSweeney’s, Gawker, and the book Mountain Man Dance Moves (Random House, 2006). She holds a B.A. in English & American Literature, Creative Writing and Philosophy from Brandeis University.
Crunchie Award Winner for Casper, 2015
Digiday Content Marketing Awards Executive Judge, 2015
Shorty Award Winner, 2015
Social Media Week Speaker, 2015
Webby Awards Associate Judge, 2013-2015
Internet Week Advisory Committee, 2013-2015
International Academy of Digital Arts and Science, 2013-2015
Webby Award Winner for DuJour, 2013
BetaBeat Most Poachable Player in Tech, 2012
New York Observer Media Power Couple, 2011
NextNY Innovation Fellow, 2011