VP, Communications at Casper
Internet | Greater New York City Area, US
Lindsay Kaplan is an award-winning communications and brand marketing executive. As VP, Communications at Casper, she launched the sleep startup with the founding team and directs brand messaging, press relations, and social media.
Kaplan began her career in publishing, managing publicity and social media at Oxford University Press, Time Out New York, and Elle magazine. She worked on the agency side at Publicis, before bringing several startups to market, including Chloe + Isabel and DuJour Media.
She has been interviewed by the Wall Street Journal, AdAge, New York Magazine, Salon, Popular Mechanics, Mashable, and CBS SmartPlanet, and has contributed writing to publications such as McSweeney’s, Gawker, and the book Mountain Man Dance Moves (Random House, 2006). She holds a B.A. in English & American Literature, Creative Writing and Philosophy from Brandeis University.
Webby Award Nominee for Best Writing (Social), 2016
Webby Award Nominee for Best Customer Service (Social), 2016
Shorty Award Winner (Best Overall Use of Twitter), 2016
Shorty Award Gold Distinction (Best in Retail/E-Commerce), 2016
Forbes Communications Council Founding Member, 2016
Webby Awards Associate Judge, 2013-2016
Internet Week Advisory Committee, 2013-2016
International Academy of Digital Arts and Science, 2013-2016
Crunchie Award Winner for Best E-Commerce, 2015
Digiday Content Marketing Awards Executive Judge, 2015
Shorty Award Winner (Best Small Business), 2015
Retail TouchPoints Customer Engagement Award for Social Media, 2015
Social Media Week Speaker, 2015
Webby Award Winner for DuJour, 2013
BetaBeat Most Poachable Player in Tech, 2012
New York Observer Media Power Couple, 2011
NextNY Innovation Fellow, 2011